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360Magazine/Stockholm


Welcome to 360Magazine/Stockholm!

First a small alert. We are currently doing a major update of our website. Everything is being changed and all old content with thousands of 360-images is removed to make room for all new content based on our new design format 360Show. All our new productions will use this format as it is optimized for all major web browsers, including iPhone/iPad and Android devices. It also looks a lot nicer...

We are currently starting up production in 12 cities all over the world but we want to give you a taste of what it will look like. As all image content will be produced from scratch it will take some time until all new productions are loaded in the new format.

Today we will only load 3 properties, Conrad Maldives, Hilton Venice and Hilton Madrid to show you what to expect when each destination is "full".

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Stockholm is a unique city praised as one of the most beautiful capital cities in the world. Sightseeing is easy and rewarding. Everywhere you go you will find beautiful building and sights.

Stockholm city is full of cultural and exciting buildings. The Old Town centre, "Gamla Stan" is still very much intact from the old days with narrow alleys, old buildings and typical squares. Many other major cities in Europe were ruined during World War II but Stockholm escaped that fate, being a neutral country. For visitors in Stockholm it is almost mandatory to spend some time in "Gamla Stan".

Walking is the preferred way to get around and wherever you go you will find water. The City of Stockholm is situated on fourteen islands and on the banks to the archipelago where Lake Mälaren meets the Baltic Sea. The city centre is virtually situated on the water.

The city is amazingly clean with fresh unpolluted air and you can actually eat the fish you catch in the city centre water. The city is also a safe city with very little crime.

The Royal Palace is one of the main attractions in "Gamla Stan". It is used as a place of work for the Royal Family at the same time as it is open and accessible to the general public. The King opens another room to the public almost every year, making it unique among palaces. The Royal Palace is built at the same location as the old palace "Tre Kronor", which was destroyed by fire in 1697. Designed by the architect Nicodemus Tessin the younger the "new palace" is one the most remarkable Baroque buildings of northern Europe. It was completed in 1754 and was first occupied by King Adolf Fredrik and his wife Lovisa Ulrika. The palace was furnished in a style that was the precursor of the Gustavian style for which Sweden is today famous.

The palace is still used by the Royal Family as a place of work but the King and Queen now resides in the palace at Drottningholm. The State Apartments, including the Hall of State, the Apartments of the Chivalry Offices, The Treasury and Gustav III´s Museum of Antiquities, are all open to visitors.

Hotels

It is possible to stay at hotels within or close to "Gamla Stan". If you choose to stay at First Hotel Reisen you will be living very close to the Royal Palace and have a wonderful panoramic view of the central waterfront of Stockholm. First Hotel Reisen is made out of several old buildings. In the 18th century, Fredrik Reiss opened a coffee house for ships docking at the outlet of Stockholm. Today's relaxation section is situated in the hotel's spectacular 17th-century vaulted cellar and is quite small but exquisite. The rooms are picturesque and the suites are very comfortable with old fashion design and lots of atmosphere.

Reisen's bar and dining overlooking Strömmen, where Lake Mälaren meets the Baltic Sea, serves excellent seasonal Swedish contemporary specialties as well as French inspired bistro food. The view, the food and the personal attention make this a favourite spot for both international guests and locals.    

Best hotel room view of the Royal Palace is of course from Grand Hôtel, the premiere hotel in Stockholm. Grand Hôtel is a classic landmark in the centre of Stockholm. The location is perfect and the spectacular view over the harbour, Old Town and Royal Palace is much appreciated, both by international and Swedish guests.

The hotel has an exquisite location with rooms and suites that are unique and stunning. Grand Hôtel opened for the first time in 1874 and has a long and fascinating history. The interior has been carefully maintained during the years and has an aura of outstanding quality and classic elegance. After big expansion in 2006 and a major refurbishment in 2011 the hotel now has 345 rooms. 37 of the rooms are suites and the largest, Princess Lilians Suite, is 330 square meters with an adorable view over Stockholm.  

Grand Hôtel Meetings has a range of facilities that are suitable for major conferences or receptions as well as small meetings. Modern technology, exceptional food and drinks coupled with a unique environment create an experience that is hard to beat.

Grand Hôtel has 18 conference and meeting rooms to suit anything from two to 650 participants, ranging from the smaller rooms in Bolinderska Palatset to the magnificent Vinterträdgården and Spegelsalen.

Grand Hôtel is also the preferred hotel for many of the Nobel Prize winners during the annual award ceremony that take place in Stockholm on December 10th each year.

At Grand Hôtel you will also find the spectacular Cadier Bar, named after Régis Cadier, the French chef and the founder of the hotel. It is as very popular gathering spot for an after work drink, informal meetings and nights out on the town. The Veranda is the hotel restaurant with the best view in Stockholm. If you're going to indulge in a classic Swedish smörgåsbord, this is the place to go.

Mathias Dahlgren is one of the most celebrated chefs in Sweden with a win in the chef world championship, Bocuse d'Or, in 1997. He opened a restaurant in his own name at Grand Hôtel in 2007 and won a star in Guide Michelin 2008. This was upgraded to 2 stars in 2009 and his second restaurant, Matbaren, earned another star in Guide Michelin. 

The Berns Hotel is an attention-seeker, a cultural epicentre and a fantastic local hotspot.

Berns has been a Stockholm landmark since 1863 and is situated in the very heart of the city. Berns features an elegant boutique hotel as well as conference and banqueting facilities and a vibrant Asian restaurant. There is also a summer terrace, popular bars, the nightclub/Gallery 2.35:1, and one of the best concert venues in town. All this under one roof in a spectacular design package!

Critically acclaimed Berns Bistro & Bar in Berzelii Park serves rustic French fare and offers a lovely patio during the summer months. The China Theatre showcases major musical performances and international stand-up comedians. In cooperation with the China Theatre they offer menu-, hotel- and musical packages during the evenings as well as exceptional conference facilities during the days.
During 2011 the design team from Perfect Design has transformed 17 rooms to something spectacular, unique and interesting.

Berns Hotel is part of Stureplansgruppen with a number of restaurants and clubs in their portfolio of entertainment venues, such as the restaurants Bistro Berns, Berns Asia and Bistro Le Bon and quality clubs such as Spy Bar, Ambassadeur, Le Bon Palais, Magenta, Sturecompagniet and the White Room.

We have produced over 350 Hilton brand properties with our 360-images during the years and Hilton Slussen was one of the first we produced for Hilton back in 2005. We also actually did produce this property in 2002 for the 360CityGuide project…

Hilton Slussen is a unique property with a fabulous location.  The view over Gamla Stan and the water, Riddarfjärden, is splendid.

The unique design is typical Nordic but with Italian influences. The rooms have wooden panels on the wall and there is plenty of white Carerra marble in the bathrooms. The hotel has recently been refurbished with a beautiful result. 

Famous Swedish architect Gert Wingårdh was involved with the original design when the hotel was built 20 years ago. The recent refurbishment has been done together with architects from DOOS who have been involved with rooms and the executive lounge. Much influence is on Italian design with furniture from Taccini but the rooms also have designer items from Thomas Bentzen, Tom Dixo. Much of the original ideas from Gert Wingårdh are still there such as the wooden panels and marble bathrooms.

Hilton Slussen is a very venue for meetings and conventions with 17 meeting rooms and a unique auditorium with 285 seats in a theatre style fixed seating.

Eken Bar & Matsal is high quality restaurant and is very popular among guests and locals. 

Nordic Hotels is a hotel with focus on great design and are elected members of Design Hotels. The hotel group actually has 2 hotels in Stockholm, the Nordic Sea Hotel and the Nordic Light Hotel, located on the opposite side of a newly constructed square in the absolute centre of the city. It's only a few hundred meters away from the Central Train Station and the Arlanda Express. It will take you to Stockholm's International Airport Arlanda in 20 minutes while a taxi usually takes at least twice that time. Nordic Sea has 367 hotel rooms and is designed with a maritime theme. The seas, coasts and shipyards have all lent inspiration to the interiors.

The Icebar at Nordic Sea Hotel is quite unique and well worth a visit. It opened June 1st 2002 in cooperation with The Icehotel in Jukkasjärvi and is the world's first permanent ice bar. The Absolut Icebar in Jukkasjärvi is not permanent as it melts down each year together with the entire Icehotel but the Icebar at Nordic Sea is permanent and the interior is kept at below zero temperature -5°C all year round. All of the interior fittings, including the glasses, are made of pure, clear ice from the Torne River in northern Sweden.

The bar has capacity for 30 persons and you need special protecting clothing, available at the entrance, making you and everyone else look like someone from out of space. It looks very funny and adds to the feeling of an extraordinary experience. The protecting clothing is not only to protect you from the cold temperature; it's also protecting the Icebar from the body heat generated from the visitors. The choice of light sources is also something to consider in this very special environment. To reduce heat as much as possible fiber optic light is used.

The idea of the Icebar grew in the form of the cooperation between Ejnar Söder, President Nordic Hotels and Yngve Bergqvist, the President, founder and entrepreneur behind the Icehotel. It is not by chance that Nordic Hotels shows an interest in ice. The company works with a concept in which everything is designed with the purpose of providing their guests with an out-of-the-ordinary experience.

Staying at Nordic Light Hotel, the smaller of the two hotels with 175 rooms, you will get an exceptional visual experience. The design is contemporary and every part of the hotel has a light theme with special light engineering. Every room is like an art design installation with light as a common theme. The lobby features a unique interactive work of art that emits sounds and lightning effects when it senses the presence of a guest. Suggestive light patterns are projected onto the walls, recreating the ever-changing patterns of the Nordic light.
Both hotels offer modern meeting facilities for a total of 520 persons in 15 meeting rooms suitable for conferences, customer gatherings, incentives or board meetings.

Next to the Central Train Station you will find one of the 5 Radisson Blu hotels in Stockholm, the Radisson Blu Royal Viking Hotel. All Radisson Blu hotels share the same values as high standard hotels but have their own individual style and atmosphere. Royal Viking is a modern hotel with a strong focus on modern design and large open spaces. The suites are divided into different themes and the hotel is well suited for conferences and meetings.

Radisson Blu Strand Hotel is beautifully situated at the Nybroviken harbour close to the Royal Theatre Dramaten. The Radisson Blu Strand Hotel is quite different from its sister hotel Royal Viking. It's an old and prestigious building at a unique location. The Radisson Blu Strand Hotel is a perfect blend of the old and cosy with a high class atmosphere as well as modern design. Some of the suites are quite extraordinary, such as the Tower Suite in 2 levels with narrow stairs and a terrace with a panoramic Stockholm view to die for. The Tower suite is probably not suitable for a disabled person or a family with small kids, as there is no elevator to the top floor tower, but perfect for the businessman who would like to impress an important customer with a meeting in the suite.

The Radisson Blu Strand Hotel is not a conference hotel like several of its sister hotels but a few meeting rooms are available.

Other hotels with a perfect Stockholm water location is the Hotel Diplomat and Hotel Esplanade, both located on the Stockholm prime location address Strandvägen. Both hotels are located in similar building so typical for Stockholm architecture taking full benefit of the exquisite location.

Hotel Rival opened up in 2003, at Maria Square and was Sweden's first boutique hotel. The property used to be a cinema theatre and was carefully renovated to a splendid hotel. It is a small privately owned hotel with 99 rooms, a bistro with a bar, a cocktail bar in art deco style, a café and a lounge with seating for 700 people. It is owned by one of the internationally most well known Swedes, Benny Andersson, member of the famous ABBA group.
One of the more recent additions to the Stockholm hotel scene is the Scandic Grand Station Hotel. The hotel opened up in 2010 at a classic location in a beautiful 130 years old building. With 391 rooms is situated in central Stockholm close to Stockholm's Central Station and the Arlanda Express.

Hotel Stureplan opened up in 2009 and is a small, intimate hotel located in an elegant 19th century building in the heart of Stockholm. It has 101 rooms in a variety of styles. The location is superb on Birger Jarlsgatan, close to Stockholm nightlife and shopping.

Nobis Hotel is located in two historic late 19th-century buildings on the Norrmalmstorg square. The hotel is an independent 201-room hotel in an environment of casual elegance and has been designed by world renowned Swedish star architect studio Claesson Koivisto Rune (CKR) with a superb result. The trio started their architect and design office in 1995 and has had many highly successful architectural and design projects, in Sweden and abroad. The project with Nobis was completed in December 2010 with a grand opening.

The Nobis Group is owned by Alessandro Catenacci, whose other Stockholm hospitality ventures includes the Hotel Skeppsholmen and Hotel J. The hotel's 201 guestrooms circulate around two courtyards. A half-storey difference in floor levels between the two buildings was left in place during the transformation from offices to hotel, with half-flights of stairs in-between.

The hotel's public spaces include Italian restaurant Caina, the 24/7 Bistro, The Lounge and the adjacent Gold Bar. The covered courtyard of The Lounge has a 28-metre high ceiling.

In the Seventies, the Nobis Hotel buildings were the site of an attempted bank heist which gave rise to the psychological phenomenon known as 'Stockholm Syndrome.' In 1973 gangsters held four employees from the Kreditbanken hostage in the bank's vault, which is now part of the Acne flagship store at Nobis Hotel. During the six days of their captivity, the hostages gained sympathy for and even loyalty to their captors.

Radisson Blu Waterfront Hotel is the latest addition of Radisson Blu hotels in Stockholm. It opened in January 2011 and is the new Flagship Hotel in Stockholm for Radisson Blu. The hotel has 414 rooms and has large conference and banquet facilities at a splendid location with a beautiful water view over Riddarfjärden.

In direct connection with the hotel is Stockholm Waterfront Congress Centre, one of the largest meeting and event facilities in the Nordic region. The hotel and congress centre are both managed by Radisson Blu/Rezidor and the buildings has been designed by architects White. The interior design has been created by RPW Design (London) with a phenomenal result. Much emphasise has been on the environmental challenges. The facade acts as 1,000 m2 of solar panelling and generates an average of 1MW of heating energy per day. The warm air that is generated warms water that is then sent to colder parts of the building. During the night, cold water is taken from Lake Klara for the 250 ton ice storage and acts as a cooling unit for the warm areas.

The Radisson Blu Waterfront Hotel has a concept restaurant called RBG Bar & Grill, a casual venue with a relaxing ambience offering views of the bustling city streets and waterways of Lake Mälaren. The menu features both national and international dishes, and RBG can host up to 230 guests. A Lobby Bar with light snacks and refreshing beverages as well as 24h-roomservice complement the gastronomic program.

Victory Hotel, Lord Nelson and Lady Hamilton are all part of the Collector's Hotels and they all represent something totally unique to the Stockholm hotel scene.

Victory Hotel is a welcoming and exclusive hotel with a personal atmosphere in a perfect location in Gamla Stan, Stockholm's charming Old Town. The fact is that the hotel is a tourist attraction in itself. It contains a unique, private collection of marine antiques, passionately selected by the collector himself, the hotel's founder and owner Gunnar Bengtsson.

The Lady Hamilton Hotel is a feminine and romantic hotel in a fantastic location next to the Royal Palace in Gamla Stan. The hotel's charming personality goes hand in hand with the amazing collection of antiques in the Swedish peasant style, which decorates both public areas and hotel rooms. The building that is now the Lady Hamilton Hotel is listed for its cultural significance dates back to the 1470s. The hotel building was originally three separate properties. The current owners, Majlis and Gunnar Bengtsson purchased the property in 1975 and turned it into a hotel. Lady Hamilton's cellar also contains a 15th century well! This entitled the owner to a lower fire insurance premium in the 18th century. The well is now used as a plunge pool in which hotel guests can cool off after taking a sauna.

The Lord Nelson Hotel is an intimate, friendly and pleasant hotel right in the heart of Gamla Stan, Stockholm's Old Town - close to the city centre and all the capital's sights and attractions. The hotel includes a unique, private collection of marine antiques collected through the decades by the owner family Bengtsson.

Elite Hotels owned by Bicky Chakraborty operates 22 hotels in Sweden. With 5 hotels in Stockholm they have a very nice group of niche hotels with strong focus on unique design and individual touch. Many of the hotel properties are carefully restored classic buildings and much care is taken to transform the buildings into something special, merging the old classical style with modern influences in comfortable harmony. 

The Elite Hotel Stockholm Plaza is a beautiful hotel that was built in 1884. It is located only 100 meters from Stureplan, the Stockholm central nightspot as well as shopping and restaurant epicentre. The hotel building is a fabulous classic style property and the flagship hotel for Elite hotels in Stockholm.

Vassa Eggen Steak House is in the same building as Elite Hotel Stockholm Plaza . Vassa Eggen has since 1999 been one of Sweden's best gourmet restaurants where luxury has been the top focus. In early 2009 they changed their profile and tasting menus are replaced with a high-class steakhouse. In summertime there is also an outside terrace with 40 seats. The change of focus has also changed the atmosphere, from strict to more relaxed, in a beautiful designed restaurant. The restaurant is one of the most popular in Stockholm with excellent reviews.   

The most recent addition in the Elite Hotels Stockholm portfolio is the Elite Eden Park Hotel with 125 rooms, opened in June 2011. Right by the greenery of Humlegården park and next door to the pulsating city life at Stureplan.  The hotel is modern style property with focus on highest quality, and design by Thomas Sandell. The property is different from most other Elite hotels as it is built 1958, and the typical property for Elite is usually much older. The result is however stunning and compete with the very best hotels in Stockholm.

The hotel boasts 2 exciting restaurants, Miss Voon and Bishops Arms both under professional management from GrupF12. Miss Voon has strong Asian influences and Bishops Arms follow the same tradition as the 33 other Bishops Arms gastronomic pubs under the same ownership as Elite hotels.
 
Group F12 run a number of restaurants in the Stockholm area, each of them suitable for a special occasion such as Fredsgatan 12, SMAK, Grill, Orangeriet, Brasserie Le Rouge and Kungsholmen. They are all on the very top of the Swedish restaurant heaven owned and operated by top chef angels Melker Andersson and Danyel Couet.

Clarion Hotel Stockholm is located in Södermalm, a district known for its cultural heritage, boutiques, restaurants, galleries and parks. With a total of 532 rooms and a conference capacity of over 1 000 people, the Clarion Hotel Stockholm is one of Stockholm's largest conference and hotel complexes, with excellent design.

The Swedish architect Agency White Architects designed the spectacular property in cooperation with Lars Helling at the Norwegian design and architecture Agency Aavik & Helling.
The hotel is characterized by music, art and design to create a vibrant and lively meeting place. Here you can find bars that are full of life, culinary highlights in the restaurant, art exhibitions and live music.

Clarion is the top brand in the Nordic Choice Hotels chain of hotels in the Nordic region, owned and operated by the Norwegian businessman, entrepreneur and investor Petter Stordalen. It is the fastest growing hotel chain in the Nordic region and own/operate over 170 hotels as of December 2011.

The most recent addition for the Clarion brand in Stockholm is the Clarion Hotel Sign designed by the renowned Swedish architect and designer Gert Wingårdh and built by Norwegian investor Arthur Buchart. It opened in February 2008 and is a designer feast based on Nordic design icons such as Bruno Mathsson, Gunilla Allard, Poul Kjærholm, Arne Jacobsen and Alvar Aalto. The idea has been to create a Nordic furniture design concept hotel and the result is truly remarkable.

Clarion Sign is with 558 rooms the largest hotel in Stockholm and the design is unique and spectacular, as expected for a design by Gert Wingårdh.

Restaurant Aquavit Grill & Raw Bar is located in the entry level of the hotel and Selma CitySpa+ it on the hotel roof top.

The restaurant Aquavit Grill & Raw Bar follows the same success concept as the New York restaurant Aquavit with Marcus Samuelsson in charge. Marcus Samuelsson has dual citizenships, American and Swedish, but was born in Ethiopia and got to Sweden via adoption at early age. During early 2010, Chef Samuelsson competed alongside 21 world-renowned chefs in the hit series Top Chef Masters. At the end of 10 episodes, Samuelsson was crowned the winner. He lives in Harlem, New York and has great success with the Red Rooster restaurant in Harlem, as well as all other restaurants he is involved with around the world. 

The Selma CitySpa+ is located on the top floor of Clarion Hotel Sign. They offer a modern gym, personal trainers, an exclusive member's club, sauna, terraces, refreshing spa treatments and a spectacular outdoor pool that is heated all year round. The view of Kungsholmen from the roof top pool is stunning and the water combined with the fantastic light from the panorama windows creates a unique feeling of harmony and wellbeing.


Shopping

Shopping in Stockholm is exciting and fun. The city is well organized with a high concentration of shops in specific regions of the city. Prices are fixed so there is no use to try to bargain. The quality of the shops in the city and the brands they carry is very high. Popular things to buy are Scandinavian designer items such as art glass, jewellery and designer cloths.

Kosta Boda is part of the Orrefors Kosta Boda owned by the New Wave Group and has become one of the leading designer glasshouses in the world with designers like Ulrica Hydman-Vallien, Gunnel Sahlin, Bertil Vallien and Göran Wärff. Kosta Boda has three glassworks in the south part of Sweden and an excellent shop at Birger Jarlsgatan in the shopping centre of Stockholm.

Next door at Birger Jarlsgatan you will find the George Jensen Shop. Georg Jensen is regarded as one of the greatest silversmiths of all time. In 1904 he opened his silver smithy in Copenhagen and quickly became world famous for his unique jewellery and hollowware.

Another designer/producer of fine jewellery is the legendary W.A. Bolin of Swedish-Russian origin. The company is family owned, founded 1791 and has been doing business with 4 Russian tsars and 3 Swedish kings. The shop is centrally located at Stureplan, on Birger Jarlsgatan. Prices are high but equally matched by the quality and personal attention. Everyone is welcome but it is strongly recommended to make an appointment as this is no ordinary store. With the VAT refund this could be the opportunity to make a royal purchase!
  
Sturegallerian is one of Stockholm's leading premium shopping galleria with some 60 boutiques with Swedish and international design. It is a true one-stop shopping place location where Swedish culinary specialities and gifts exist alongside international brands such as Armani and Jimmy Choo.

The galleria also features some of the best restaurants and cafés in Stockholm. Restaurants Sturehof and Tures as well as night club Sturecompagniet are all classic Stockholm meeting places that all combine Swedish tradition with a cool urban vibe. Exclusive Swedish bakery Gateau also has an outlet in Sturegallerian.

Sturegallerian have of one of the best spas in Stockholm, Sturebadet. Here you can have a workout or just get a traditional Swedish massage.

Another shopping area in Stockholm is located around Hamngatan. Several department stores and shopping malls are located here. Nordiska Kompaniet, or simply NK, was founded in 1902, and the major department store in Hamngatan opened its doors in 1915. NK really is more than just a department store. As well as having more than 100 shops all offering their own ranges of goods to choose from under the one roof, you will find all sorts of events taking place here, from exhibitions and fashion shows to theatre performances.

Svenskt Tenn is a very exciting interior design boutique located on Strandvägen famous for their high quality pewter productions with designer artists such as Nils Fougstedt. It was founded in 1924 by Estrid Ericson, who recruited Josef Frank to the company 10 years later. After just a few years, the name Svenskt Tenn had become misleading, as Estrid Ericson's interest in interior design is what now dominates the company.

Together they created the elegant and boldly patterned personal interior design style that continues to influence the collection to this day. The boutique was moved in 2010 for a stylish refurbishment but is now back on Strandvägen again looking more exciting than ever.

Today the boutique is so much more and is almost a designer's institution embodying the essence of Swedish design at the absolute top.

Carl Malmsten was one of the greatest furniture designers and producers in Sweden. The Malmsten boutique on Strandvägen, close to the Svenskt Tenn boutique, is the place where the timeless classics of Carl Malmsten blend with products from designers of today.

Since 1999 boutique is owned and run by Jerk Malmsten, grandson of Carl Malmsten. The Malmsten boutique offer Swedish designed and Swedish made products of highest quality, delivered with excellent service and represents modern handicrafts where genuine materials and durability are just as important.

Acne has a flagship Store at Nobis Hotel well known for their designer  jeans but the company is much more than jeans. According to chief designer Jonny Johansson the name ACNE stands for Ambition to Create Novel Expressions and the company has expanded with a variety of businesses in design and advertising.

Acne was founded in Stockholm in 1996 and the ambition was to create and develop a lifestyle brand through desirable products, as well as helping other people to build their brands. This ambition led to diverse assignments in advertising, graphic design, Internet games and TV production.

With stores and projects across nine countries, Acne is today recognized internationally as a creative collective, unique for its corporate diversity in fashion, graphic design, film production and advertising, as well as product, business and concept development.

Today the full team reaches over 200, each as enthusiastic about the brand as the original four creatives.

Odd Molly is a Swedish designer success story with unique designer products. The company started in 2002 by designer Karin Jimfelt-Ghatan and Per Holknekt, who used to be a professional skater in USA among many things.

Odd Molly quickly became a true international fashion sensation. The core idea of the company was to let uninhibited design intuition lead the way, bringing forward a fabulous and positive message to women. Key ingredients were to make designs that look great but also feel great, using the corner stones of love-courage-integrity. Odd Molly can today be found in the finest boutiques in over 1300 supreme locations in 40 countries.

The Odd Molly store in Stockholm is located in the very heart of downtown Stockholm and opened in 2009.

Filippa K has several stores in Stockholm and the most recent one is located in the large Bruno Galleria and another store is at Grev Turegatan.

In 1993, Filippa Knutsson together with Patrik Kihlborg founded Filippa K. Designer Karin Segerblom who previously worked as a designer at Gul&Blå, also joined the company at an early stage. Today, Filippa K has developed from a "kitchen table project" into one of Scandinavia's most successful fashion company, with a strong position in the fashion market as leading in modern minimalism, high quality and long-lasting wearable design.

Today Filippa K is sold in 20 countries, has nearly 50 brand stores in Europe and is represented by more than 600 selected retailers worldwide.

Museums

Stockholm has many fantastic museums and if you plan to visit many you should buy the Stockholm Card. With the Stockholm Card in your hand you can choose from 80 museums and attractions. You can also ride a sightseeing boat or ferry, the subway and the bus.

The Vasa Museum is the most popular attraction in Stockholm and attracts over 1 million visitors every year. Located on the island of Djurgården, the museum displays the only almost fully intact 17th century ship that has ever been salvaged, the 64-gun warship Vasa that sank on her maiden voyage in 1628.

The Vasa Museum opened in 1990 after a temporary stay from 1961 to 1988 in a temporary structure called the Vasa Shipyard where she was treated with polyethylene glycol to try save the ship from destruction. After over 300 years under water the oxygen rich air is slowly breaking down the ship and new methods are explored to help slow down this process.  

The ship is a fantastic experience to see and a unique story to hear. The design of the ship made it impossible to sail. The ship was a monster warship intended to intimidate the enemy but it didn't even reach out of the Stockholm harbour before the catastrophe happened and it sunk.

The Royal Palace is also a must see. Much of the old palace was destroyed in a fire in 1697 but Nicodemus Tessin the Younger rebuilt the damaged palace, and the work continued for another 63 years. The half-round wings around the outer western courtyard were finished in 1734 and the palace church was finished in the 1740s with the exterior finished in 1754.

The royal family moved to the palace with the southwest, southeast, and northeast wings finished. The northwest wing was finished in 1760. In the north, the Lejonbacken ("Lion's Slope") was rebuilt from 1824 to 1830. The name Lejonbacken comes from the Medici lions-inspired sculptures that stand there.

The palace is guarded by the Högvakten, a royal guard of members of the Swedish Armed Forces, the guard dates back to the early 16th century.

The palace has 1430 rooms, 660 with windows and is one of the largest royal palaces in the world still in use for its original purpose.

The museum Tre Kronor, the Royal Coin Cabinet and the Treasury are all located at the palace.

Prince Eugen's Waldemarsudde is the former home of Prince Eugen and is one of Sweden's most popular art museums. You can visit the prince's reception rooms and see his collection of early 20th Century Nordic art as well as temporary exhibitions. A beautiful flower and sculpture garden surrounds the museum.

The Nobel Museum, Alfred Nobel was the inventor of the safe dynamite among many other things. Swedish industrialist, engineer, and inventor, Alfred Nobel built bridges and buildings in Stockholm. His construction work inspired Nobel to research new methods of blasting rock. In 1860, the inventor first started experimenting with nitro-glycerine.

Nitro-glycerine was first invented by Italian chemist Ascanio Sobrero in 1846. In its natural liquid state, nitro-glycerine is very volatile. Albert Nobel understood this and in 1866 he discovered that mixing nitro-glycerine with silica would turn the liquid into a malleable paste, called dynamite. One advantage of dynamite over nitro-glycerine was that it could be cylinder-shaped for insertion into the drilling holes used for mining.

Alfred Nobel was born in Stockholm, Sweden 1833 but his family moved to St. Petersburg in Russia when he was nine years old. Nobel prided himself on the many countries he lived in during his lifetime and considered himself a world citizen.

When he died in 1896, Alfred Nobel left behind a nine million dollar donation fund. He was at the time one of the richest men in the world and the donation sum is equivalent to about 250 million US dollars in 2011 . The Nobel Prize is awarded yearly to people whose work helps humanity. In total, Alfred Nobel held 355 patents in the fields of electrochemistry, optics, biology, and physiology.

Alfred Nobel never married. In 1876 he put in an advertisement in a Wien magazine where he wrote "A very rich, highly educated, older man living in Paris is looking for woman at suitable age with language skills for employment as secretary and household manager". Countess Bertha Kinsky became Alfred Nobel's secretary. She was one of the leading peace activists at the time and she is assumed to be the major influence in his decision to include a peace prize among those prizes provided in his will. She married Baron Arthur Gundaccar von Suttner and Bertha von Suttner was awarded the 1905 Nobel Peace prize, 'for her sincere peace activities'.  

The Nobel Museum illustrates a century of creativity. Follow the changes of the 20th century through the Nobel Prize and the Laureates. Explore the work and the ideas of more than 700 creative minds presented through short films, original artefacts and computers, in the exhibition "Cultures of Creativity." See the dynamite, the mould and the books that changed the world.

The Nobel Prize ceremony is held December 10th every year in Stockholm and is considered to be the most prestigious banquet party in the world.

The Union between Sweden and Norway was dissolved in 1905 and this is why the Nobel Peace Prize ceremony is held in Oslo.

The Nobel Prize has helped make Sweden internationally known and it is surprising for a lot of people that a small country like Sweden is the venue for such a grand event. The story about the founder of The Nobel Prize, the inventor and entrepreneur Alfred Nobel, is exciting and amazing. Alfred Nobel, the inventor of the safe dynamite among many other inventions, made a very large fortune during his lifetime.

At the time of his death he made it clear in his will that his entire fortune was to be invested in a fund with safe securities and, he wrote, "the interest on which shall be annually distributed in the form of prizes to those who, during the preceding year, shall have conferred the greatest benefit on mankind". The fund has been growing considerable during the years and the Nobel Prize is considered as one of the most prestigious acknowledgements in the world; not only for the prize money itself, being considerable, but for the careful nomination and selection of prize winners.

Many prize winners have also experienced the amazing effect the prize has had on their personal and professional life. They talk about "a life before and after The Nobel Prize". 

The Nobel Prize was first awarded in 1901 and a Nobel museum has been created to celebrate the occasion and to honour the prize winners as well as its founder is located in the heart of the Old Town, "Gamla Stan".

If you can't find time to visit the museum in real life you can try The Nobel e-Museum; a virtual museum of science and culture on the Internet.

According to the rules of the Nobel Foundation, the interest of the funds of Alfred Nobel can only be used for the Nobel Prizes. All other activities, such as symposia, exhibitions and museums must be funded by external grants.

The Nobel Prize award ceremony is held at The Stockholm Concert Hall and The Nobel Prizes have been presented to their winners at this location on since the late 1920s. The Banquet is held later on the night at the City Hall of Stockholm and an invitation to this event is much sought after, but only some 1 700 people are invited each year. It was not always like this. The first Nobel dinners were actually served at the Grand Hôtel in Stockholm and only 150 guests were invited.

Fotografiska is a forum for photography housed in a former industrial Art Nouveau style building dating from 1906. Designed by Ferdinand Boberg, the building was used for the customs control of goods, and is listed as a building of cultural interest. The original brick facade of the beautiful customs building is intact, while the interiors have been renovated to house the museum. The city of Stockholm has funded the 250 million crown (37 million US dollars) restoration costs. In addition to the exhibition spaces, Fotografiska houses an academy, bistro, cafe, bar, conference rooms, museum shop, gallery, and event spaces.

Fotografiska opened 2010 and is one of the world's largest meeting places for contemporary photography. Fotografiska presents four unique major exhibitions and about 20 smaller exhibitions annually. In the bar on the top floor you will find one of Stockholm's very best vantage points.

Nationalmuseum is the leading museum of art and design in Sweden, with collections of older paintings and sculptures as well as drawings, graphics, handicrafts and design up to the present day. Here you can find works of Sweden's most prominent artists such as Carl Larsson, Hanna Pauli, Anders Zorn and Bruno Liljefors, and international masters such as Rembrandt, Rubens, Goya, Renoir, Degas and many others.

Millesgården, Carl Milles is one of Sweden's most famous sculptors. Millesgården is Carl and Olga Milles' artist's home on the island of Lidingö. The art gallery exhibits modern and contemporary art.

Next door is Annes Hus, the couple's home during the 1950s with intact decor from Svenskt Tenn. The sculpture park is a very scenic place with a beautiful view over Stockholm and the harbour inlet. Here you will find famous works by Carl Milles set on terraces and in fountains. Millesgården also has a nice outdoor restaurant and bistro.

The Thiel Gallery exhibits a unique collection of Nordic late 19th and early 20th century art.

The museum originates as the private residence and art gallery of the banker and collector Ernest Thiel (1859-1947) who acquired art by his contemporaries among Scandinavian artists, such as Bruno Liljefors, Eugène Jansson and Edvard Munch.

Thiel's art collecting began in earnest in 1901, when he bought art for the then considerable sum of 19,000 crowns at the exhibition of the Konstnärsförbundet artist group. The following year he bought 19 paintings by Bruno Liljefors. In 1904 Thiel commissioned the architect Ferdinand Boberg to build him a large villa at Blockhusudden in the Djurgården park area of Stockholm. 

Prince Eugen, the painter and collector, had at the same time architect Boberg to design a combined residence and art gallery at Waldemarsudde in another part of Djurgårdenand this may have influenced Thiel. The Prince originally work against Thiel's plans and forced him to move his new house to a spot farther away from Waldemarsudde than he had first wanted, but in 1906, Eugen gave Thiel a painting of his, Nattmolnet (The Night Cloud) and this was a sign that he had accepted his position in the art life of Sweden.

By 1922, Thiel had lost his fortune, and the gallery was acquired by the state in 1924 and opened to the public in 1926.

The Riddarholmen Church is Stockholm's only remaining medieval abbey, built in the late 1200s. The church is the last resting place of the Swedish monarchs and aristocracy, including Gustav II Adolf, Karl XII, Gustav V and their consorts.

It is one of the oldest buildings in Stockholm and part of the building is dating to the late 13th century, when it was built as a greyfriars monastery. After the Protestant Reformation, the monastery was closed and the building transformed into a Protestant church. A spire designed by Willem Boy was added during the reign of John II, but it was destroyed by a strike of lightning on July 28, 1835 after which it was replaced with the present cast iron spire.

Gustav III's Pavilion is one of the best examples of late 18th century Swedish Gustavian style architecture and is located in the beautiful Hagaparken park surroundings.

The Pavilion was built as a home for King Gustav III and was built in 1787 by the architect Olof Tempelman with detailed instructions from King Gustav III. He was personally highly involved in the project and produced some basic designs himself, suggesting changes once the work was under way. Theses changes included extending both wings by the span of two windows.

The designer Louis Masreliez who became a trendsetter in the interior design of the period was commissioned for the interiors. The pavilion was just one of many great plans and visions that Gustav III had for the Haga Park. Gustav III made use of the pavilion for a few years before his assassination. It was from the pavilion that Gustav III left for the masquerade ball at the Opera on 16 March 1792 where he was assassinated. After the assassination of Gustav III, Duke Charles used the pavilion as his temporary residence.

Beside the Pavilion lie the "Sultan's Copper Tents", buildings designed to resemble big tents.

At National Historical Museum you can explore Sweden's history from the ancient past to the present. Here you will find the world's largest Viking exhibition, with more than 4,000 original artefacts, and the Gold Room, where you will find the country's foremost gold and silver hoard.

Bars & Clubs

The bar and night club scene in Stockholm is energetic with a great variety of bars and clubs. 

Café Opera is probably the best know nightspot in Stockholm and everyone who is anyone has partied here beneath the famous crystal chandeliers. The club was recently renovated and is housed in magnificent interior spaces in the Opera House, adjacent to with the equally famous Operakällaren restaurant.

Grodan Cocktail Club is a trendy restaurant and club in the city's more exclusive city area. From the luxurious restaurant you can later go downstairs and listen to house music in a modern setting. It is a relatively small club with an international spirit and high musical standards.

Le Bon Palais is part of Stureplansgruppen and is a fairly large nightclub palace with a disco feel and welcoming atmosphere. There is room for around 1 000 people.

The music is mostly disco classics from the 70s, 80s, and 90s, and the décor design is pleasant and cosy with large seating groups. Together with radio station Vinyl 107, they arrange the Vinylbaren Club every Friday and arrange a separate special event every month. Le Bon Palais is aimed at a somewhat "older" crowd.

The Soap Bar opened in 1997, it has been around a while and is still very popular. On the weekends it is packed with people and it can be hard to get to the bar. They play all kinds of music, from the latest to the classics. If you're not a VIP guest there is a strict queuing system.

In 2005 the club was totally renovated by architects Scheiwiller/Svensson influenced by clubs in Miami and New York with a fantastic result.

Casino Cosmopol is located in an old cinema theatre building that was totally redesigned for the new purpose. Stockholm's international Casino is government operated and offers classic casino games such as Roulette, Black Jack, Punto Banco and poker. It also features slot machines, restaurants and bars.

Security rules require all guests to be registered and photographed.

Marie Laveau is a great favorite of Stockholm nightlife. It is a Restaurant and Bar as well as a Nightclub. The restaurant serves typical American food with influences from the marvelous Cajun and Creole cuisine from Louisiana and New Orleans.  Marie Laveau attracts its guests with a lively club scene.

The large bar is well suited to the after work crowd. Later in the evening some well known DJs will start up the music. Marie Laveau's nightclub, located downstairs, is the setting for some of Stockholm's leading clubs.

The legendary Spy Bar is located at the heart of Stureplan and is probably Stockholm's most famous nightclub. The club is operated by Stureplansgruppen with a number of restaurants and clubs in their portfolio of entertainment venues, such as the restaurants Bistro Berns, Berns Asia and Bistro Le Bon and quality clubs such as Ambassadeur, Laroy, Le Bon Palais, Magenta, Sturecompagniet and the White Room. They also own and operate the Berns Hotel.

If you want to be sure to get in to Spy Bar you need to go early as the club is always crowded and the line of people always long. The atmosphere is best from three to five.

Riche is a very classy and classic meeting place, founded in 1896, located in the city centre with multiple bars and restaurants. Stockholm's art, fashion and club crowds meet here to see and to be seen.

Debaser Medis opened in 2006 and is one of Stockholm's best live stages. It holds a capacity of almost 850 people. Debaser Medis has clubs, concerts, and music on three floors. They also have a movie theatre will alcohol permissions and this is quite unusual in Sweden. You can enjoy a movie and sip on a glass of wine! Nice relaxed atmosphere in central Södermalm. The weekends are popular at Debaser but they also often have a concert in the middle of the week.

Debaser Slussen opened in 2002 and is beautifully located between Slussen and Gamla Stan. This is perfect spot for music lovers and this is Stockholm's centre for live music and rock culture, mainly for the younger crowd. They hold concerts 6 days per week with everything from pop to the hardest hardcore.

Magenta opened up in 2008 and is located next door to the more well known White Room. Upstairs they mix 80s and 90s music and downstairs the sound system blasts out vocal house on the big dance floor. The club is operated by Stureplansgruppen.

Orangeriet is a beautiful combination of Café and Bar located close to the water of Norr Mälarstrand. In summertime much of the activities are outdoor and in wintertime much of the vegetation is moved inside to create a unique atmosphere. Orangeriet is owned and operated by Group F12.

Group F12 also run a number of additional restaurants and bars in the Stockholm area, each of them suitable for a special occasion such as Fredsgatan 12, SMAK, Grill, Brasserie Le Rouge and Kungsholmen. They are all on the very top of the Swedish restaurant heaven owned and operated by the fantastic chef angels Melker Andersson and Danyel Couet. 

Ambassadeur is located on Kungsgatan and is a new and sophisticated melting pot of trends. Two colourful clubs of widely differing styles reside under one and the same roof with a splendid result and variable crowd. The biggest part of the club is Ambassadeur White where they play vocal house. Ambassadeur Black focuses on R&B and soul and Ambassadeur Gold's theme is feel-good retro, with pop hits from the 70s, 80s, and 90s. The club is operated by Stureplansgruppen.

Laroy is located at the hub of Stureplan dedicated to for the city's partying youth. Spirits ride high here and Laroy is really perfect during the summer, when they open the outdoor service area with its two bars, tables, and white sofas offering a nice alternative to the crowded indoor spaces. The club is operated by Stureplansgruppen.

Sturecompagniet is one of Sweden's most legendary nightclubs. The venue, located in an old and fabulous building, consists of four halls on two levels around a beautiful atrium area. The crowd is a fairly young urban mix of people between 23 and 30 years old.

This is one of Stockholm's biggest and most popular nightclubs. Go early to avoid too long wait at the door, after 1 or 2 a.m. it is usually crowded. Signing up on the guest list is also a good idea and this is usually possible on the club's website.

Spa & Attractions

Grand Hôtel Nordic Life Spa & Fitness is the new name instead of the previous name Raison d'Etre. The spa is incredible with a beautiful view over Stockholm. Much thought and money has been invested to make this something completely unique and much focus is on a Nordic concept that runs through the entire operation. They have even developed their own product brand with hand picked organic ingredients from the Nordic countries for the body treatments.

There is a private studio for yoga, stretch and other activities, including personal training, and healthy refreshment at The Fitness Bar.

Centralbaded is a bath house located in a beautiful art nouveau building, designed by Wilhelm Klemming with a courtyard from 1909, in the middle of the bustling city right on Drottninggatan. It was renovated in 1989 with Sune Malmquist  as architect.

A beautiful swimming pool as well as fitness activities is available waiting for you. Try different types of therapeutic baths along with facial and body treatments. The bath house entrance is in a shady courtyard off the shopping street.

Sturebadet was officially opened in 1885, founded by medical doctor and Renaissance man Carl Curman. 

Curman travelled to Venice, to study one the most beautiful buildings as his prototype. As a result a Renaissance palace in Venice, the Vendramia-Calergi, inspires Sturebadet's facade. This building is presently known as Sturecompagniet. Sturebadet is an architectural gem, and an important contributor to Stockholm's cultural heritage.

Swedish King Oscar II is known to have bathed here as well as Greta Garbo, who loved the Ladies Turkish bath.

Yasuragi Hasseludden offer Japanese baths, rejuvenating activities, different treatments and some very pleasant restaurants. Yasuragi is a holistic experience in an environment inspired by the best from Japan.

The new Yasuragi Hasseludden were opened in 1997, with a Japanese bath and an ambition to create a complete Japan-inspired experience for private guests as well as for business clients. Yasuragi is the Japanese word for inner peace and harmony. It is a unique place for meetings and wellbeing. It is also a exquisite hotel with exciting design themes. There are two first class restaurants where you can savour the finest flavours from Japanese and Asian cooking traditions.

The building was initially designed in 1970 by Japanese architect Yoji Kasajima and the result was a remarkable building with unique features. The building has been beautifully renovated over the years and is today a fantastic building at a spectacular location.
Since 2006 Yasuragi Hasseludden has been owned and operated by Choice Hotels.

In the summer an excellent option is to take Waxholmsbolaget's boats, which anchor at Hasseludden. These boats leave several times an hour from Strömkajen, situated just in front of the Grand Hotel. The journey takes approximately 30 minutes.

Charter & Adventure

Stockholm has so much to offer and the city is quite unique. After a walk around the city exploring shopping, museums and beautiful buildings you are probably ready for some adventure. The obvious thing to start with is of course to explore the Stockholm archipelago and this is something that you should not miss.

This can be done by public boat transpiration or you can charter your own boat for fishing, scuba diving or exploration.  
Waxholmsbolaget was founded in 1869 and they operate daily year-round services in the Stockholm archipelago.

They provide a maritime equivalent to the Stockholm public transportation network but they also provide day tours with some of the old ships, with very nice restaurants. The Stockholm archipelago is beautiful and unique and a boat trip is the perfect way to explore the true Stockholm. The day tours are only operated in summertime but the regular network operate all year around.

You can board the ships from Strandvägen just outside Hotel Diplomat and Hotel Esplanade or from Strömkajen, situated just in front of the Grand Hotel.

Strömma Kanalbolaget is one of largest adventure companies in Sweden with operations in Stockholm, Gothenburg, Malmö, Copenhagen and Helsinki.

They provide experiences, activities and entertainment for meetings and leisure for Swedes and foreign visitors, experiences that will result in lifelong memories. They operate a large number of ships and operate tours out to the Stockholm archipelago. This is a fantastic experience all year round, but especially during the summer!

They operate ancient as well as modern ships and the ships depart from both sides of Nybråkajen, close to Radisson Blu Strand Hotel as well as Hotel Diplomat and Hotel Esplanade

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The award-winning Conrad Maldives Rangali Island resort is set on two private islands among miles of idyllic white-sand beach and unspoilt reef. The incredible quality of this resort is unique in every way. This is a life time experience and a place you will never forget. This is the most impressive resort we have produced and every guest we met at the resort agreed that this was their best experience ever. An obvious choice for 360CityGuide.  

You arrive in style in a seaplane over the lagoon and that is an experience in itself. The resort has plenty of restaurants but the all-glass undersea restaurant Ithaa is truly remarkable.